Man on a Mission
Following a transformative backpacking trip in 1990, when no bank would offer him a loan, Bruce Poon Tip maxed out two credit cards and started G Adventures. He was on a mission to bridge the gap between mainstream travel and backpacking, and connect travellers with local communities. Poon Tip challenged and inspired consumers to rethink the impact and potential of their holidays.
Thirty years later, Poon Tip has become an internationally celebrated business leader, disruptive innovator, and pioneer of adventure travel.
